Five services that work as one path from click to customer
Google Ads, Meta ads, conversion rate optimization, website design and SEO, run together by the two founders who do the work. Pick the service that fixes the step where you lose people, or start with the free audit and we’ll show you which step that is.
The path from click to customer
Step 1
The click
A search ad, a social ad, a Google result, a Maps listing or an AI answer.
Step 2
The page
The landing page or website the click arrives on.
Step 3
The inquiry
The form, the phone call and how fast someone replies.
Step 4
The count
Tracking that records each lead once and reports it back to the ad platforms.
- Every service
What each service fixes
Each one works on its own. Run together, one team sees the ad, the page and the tracking, so a fix in one place isn’t undone in another.
Paid search
Google Ads management
Search campaigns aimed at people ready to buy, with tracking you can trust.
How we run Google AdsIncludes
- Account audit and rebuild
- Search term and negative keyword reviews
- Conversion tracking that counts leads once
Paid social
Meta ads management
Facebook and Instagram creative tested in rounds, sent to pages that convert.
How we run Meta adsIncludes
- Pixel and Conversions API, deduplicated
- A monthly batch of new creative concepts
- Lead forms with a qualifying question
The page, form, checkout and follow-up
Conversion rate optimization
Pages, forms, checkout and follow-up fixed until more visitors become leads or sales.
How we do conversion workIncludes
- Session recordings and form drop-off by field
- A scored backlog of fixes
- Changes shipped on your current platform
The site itself
Website design
Fast, clear sites built for inquiries, with every old URL redirected.
How we design websitesIncludes
- Copywriting and mobile-first design
- Built to Core Web Vitals targets
- SEO migration with a full redirect map
Organic search and AI answers
SEO and AI search
Service pages, Maps and AI answers for the searches that bring customers.
How we do SEOIncludes
- Technical audit and fixes
- One strong page per service
- Google Business Profile, if eligible
Where to start, by symptom
Find the problem that sounds most like yours and start with the service beside it. If none fits, start with the free audit.
| Symptom | Usually the problem | Start with |
|---|---|---|
| Google Ads get clicks, but few leads | Usually the problemSearch terms, tracking or the landing page | Start withGoogle Ads management and conversion rate optimization |
| Meta leads that never answer the phone | Usually the problemThe form type, no qualifying question, and no lead feedback sent to Meta | Start withMeta ads management and conversion rate optimization |
| Visits, but few inquiries or sales | Usually the problemThe offer, the page, the form or the follow-up | Start withConversion rate optimization, then website design if your platform blocks the changes |
| Not showing up on Google for your services | Usually the problemMissing service pages or technical issues | Start withSEO and AI search |
| Your site is old, slow or hard to edit | Usually the problemThe platform it’s built on | Start withWebsite design |
| Your online store needs more sales | Usually the problemShopping feeds, product pages and checkout | Start withGoogle Ads management and conversion rate optimization |
| Not sure | Usually the problemAny step on the path | Start withThe free audit |
One team vs the usual setup
Separate specialists can each do good work. Problems tend to show up in the gaps between them, where nobody is responsible for the whole path.
| Ads agency, web designer and SEO firm | Corren | |
|---|---|---|
| The page your ads send people to | Separate vendorsOften owned by whoever built the site, who may never see the ads | CorrenBuilt and changed by the team that runs the ads |
| Conversion tracking | Separate vendorsSet up by whoever got there first | CorrenOne setup, checked every month |
| Reporting | Separate vendorsSeparate reports, each with its own definition of a lead | CorrenOne report and one definition: an inquiry you’d want |
| When leads drop | Separate vendorsEach vendor can point at another | CorrenOne owner checks the whole path |
| Fees | Separate vendorsOften 10% to 20% of ad spend | CorrenOngoing work is one flat monthly fee. Website builds get one fixed quote in writing. |
Set up for your industry
The same five services, planned around how your customers search and choose, and the ad rules your industry works under.
- HVAC and plumbing
- Roofing
- Remodeling and contractors
- Cleaning and landscaping
- Pool service
- Vacation rental services
- Auto repair
- Law firms
- Dental practices
- Med spas
- Chiropractic and PT
- Fitness studios
- Real estate
- Rentals and hospitality
- Restaurants and tourism
- Ecommerce
- Professional services
- Healthcare services firms
- Industrial suppliers
How we price the work
Ongoing work is one flat monthly fee, set by the work and never by a percentage of your ad spend, and it runs month to month. Website builds get a fixed quote in writing after the free audit.
How our pricing works
Corren